The 5 Principles Of Animation

When it comes to establishing an animation company in Dubai, there are 5 principles that you must follow to run your business successfully in this field. These principles are based on the efforts of animators from the 1930s onwards to create more realistic animation. This article will discuss each of these principles in more detail. This will help you to better understand the principles and how they are used in your animation projects.

Squash and Stretch:

As animation evolved, so did the 4 principles of animation. These principles were originally developed for traditional hand-drawn animation, but they are still relevant in character animation and user experience design. The most important of these principles is Squash and Stretch, which involves applying contrasting changes in shape to an object. Squash and Stretch are the most important principles in animation, but they can also be applied to other types of visual content.

Character development:

The next principle is called exaggeration, and it deals with physical features and emotions. Exaggerations add weight, flexibility, and gravity to an object. Exaggeration should be balanced, though. The next principle is called tagging, and it deals with presenting a primary idea, mood, or action. The primary idea should be clear, while secondary actions support it. The last principle is known as anticipation, and it shows the characters’ actions.


The staging principle involves creating a scene and directing the audience’s attention to the most important elements. It is applied to a variety of aspects, including character movement, poses, and positioning in the frame. Using staging is an effective way to create an atmosphere and tell a story without using extraneous details. For example, a character’s outfit should not obscure the action taking place in the scene.


The next principle is charisma. The characters and stories should be appealing enough to compel audiences to stay tuned to the storyline. This means animators should give their creations the ‘aww’ factor. Characters with round faces often have a ‘cute’ factor. Animated characters with strong features often carry stories. An animation is an art form that can be very realistic, even if the characters are flat.

Appeal to the eye:

Among the principles of animation, appeal to the eye has many applications. When a character is aesthetically pleasing, he will be memorable. An animated character should also have some charismatic elements to make the character more interesting and compelling. These principles apply to both characters and backgrounds. The animation should be aesthetically pleasing, with a distinct visual flair.